Today’s business world is dominated by technology. Innovators, entrepreneurs, venture capitalists, and tinkerers are all striving to find the next big idea which will disrupt, breakthrough, and establish itself within its industry. But what makes a good idea? And, more importantly, how do you move from a great idea to its practical application – to innovation?
This course will introduce you to concepts, models, and frameworks used to develop and analyze business strategies for the sorts of technology-focused businesses who are implementing big ideas and turning them into functional innovations. You will also become familiar with key players in the innovation process and startup ecosystem, how they interact, and how you can successfully communicate your ideas with them, both in writing and face-to-face presentations. Learning will come in a wide range of forms, including interactive lectures, case analyses, guest speakers from the Danish business community, and visits to local businesses. The class places a focus on strategic development and understanding, so a technical background is not required in order to have a fruitful experience and take away applicable concepts.
Related Discipline(s)This course would also be of interest to the following discipline(s):