This course is designed to provide students interested in global commerce with an understanding of concepts, frameworks, and analytical tools necessary to compete and innovate in markets around the world. The course is divided into three modules. Mod I (5 class sessions) is an overview of the transformation of global competition and business, the current state of globalization, and the basic strategic and analytical frameworks used to formulate and implement a global strategy. Mod II (4 class sessions) is a series of workshops focused on ways that organizations leverage and visualize data to create value and support decisions involving new business opportunities. Mod III (16 class sessions) will engage students in both the analysis of major markets in Europe and Asia and the study and development of innovative business concepts and models to serve those markets. The course emphasizes student engagement through teamwork on a variety of assignments and projects.
Faculty
Carl P. Zeithaml
Doctor of Business Administration, Strategic Management (University of Maryland, 1980). F.S. Cornell Professor of Free Enterprise and Dean Emeritus, McIntire School of Commerce, University of Virginia. Director, Dollar Tree, Inc., 2007-2021. Member, International Advisory Board, DIS, 2015 to present. Expertise in global strategy, competitive strategy, corporate political activity, and corporate governance and leadership. Visiting Faculty With DIS for Spring 2024.
Nicola Menale
Studied Business Economics in Vanvitelli University (Italy) in 2011 (with Thesys focused in Game Theory & Microeconomics). MSc in Economics and Social Sciences in Bocconi University (Italy) in 2013 with Thesys focused in Game theory & Decision Making. Master in Data Science at Nicoló Cusano University (Italy) in 2020 with Thesys focused in Deep Neural Network. Since 2013 he is working in Copenhagen in the data analysis field. He worked for International companies as Oticon A/S, Hollister inc., Radiometer A/S and he is currently working in Danske Bank as Senior Business Intelligence Analyst. Nicola's motto is "In God we trust, all the rest must bring data"." With DIS since 2019.
Ryan Nelson
Ph.D., Business Administration, University of Georgia, 1985. Murray Research Professor, Mclntire School of Commerce, University of Virginia, 1990-present. With DIS since 2023.